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pro·mote Listen to audio/prəˈmoʊt/ verb
pro·motes; pro·mot·ed; pro·mot·ing
[+ obj] 1 a : to change the rank or position of (someone) to a higher or more important one
I was promoted today! He was promoted to senior editor. The army major was promoted to lieutenant colonel.opposite demote
b Brit : to move (a sports team) to a higher position in a league
The team have been promoted to the First Division.opposite relegate
2 : to help (something) happen, develop, or increase
The President's visit was intended to promote [=further] foreign trade. Mediators were present to promote dialogue. Good soil promotes plant growth. The school distributed pamphlets promoting good dental hygiene.
3 : to make people aware of (something, such as a new product) through advertising : to make (something) more popular, well-known, etc.
The marketing department is busy promoting the new line of men's clothes for fall. The island is being promoted as a destination for romantic getaways.

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