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poster child noun
plural children
[count] US 1 : a child who has a particular disease and is shown in posters to raise money to help fight that disease
2 : a person who represents or is identified with something (such as a cause or product)
She was a stirring speaker and activist and soon became the poster child of the antiwar movement. (humorous) My brother is the poster child for laziness. [=he is very lazy]

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