bal·ly·hoo 
/ˈbæliˌhu:/ noun
/ˈbæliˌhu:/ noun [noncount] informal : talk or writing that is designed to get people excited or interested in something
▪ Despite all of the ballyhoo [=hype], the group's new album is terrible.
▪ Despite all of the ballyhoo [=hype], the group's new album is terrible.
— ballyhoo verb, ballyhoos; ballyhooed; ballyhoo·ing [+ obj]
▪ a much ballyhooed new album
▪ a much ballyhooed new album
