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connotation

1 ENTRIES FOUND:
connotation /ˌkɑːnəˈteɪʃən/ noun
plural connotations
connotation
/ˌkɑːnəˈteɪʃən/
noun
plural connotations
Britannica Dictionary definition of CONNOTATION
[count]
: an idea or quality that a word makes you think about in addition to its meaning
compare denotation